What's New
New updates and improvements to Google Analytics
← BackAutomatic Detection and Tracking of Google Ads Conversions
Improvement
Tag Manager can now automatically detect if a given Google tag ID number belongs to Google Ads. Upon detection, the system will auto-initiate the sending of Google Ad conversion events. No additional coding is required.
Impact on Current Processes:
Impact on Current Processes:
- Users can now choose between two methods for tracking Google Ads conversions:
- Continue using the conversion events generated by importing Google Analytics purchase events into Google Ads.
- Leverage the new functionality and directly use Google Ads tracking for conversions.